Application of service quality dimensions in fulfilling tourist satisfaction at Kaki Langit Tourism Village Open Access

Authors

  • 1) Risma Wulansari Department of Tourism, Sekolah Tinggi Pariwisata Ambarrukmo STIPRAM Yogyakarta, Indonesia
  • 2) Salma Renatha Madani Department of Tourism, Sekolah Tinggi Pariwisata Ambarrukmo STIPRAM Yogyakarta, Indonesia
  • 3) Tita Kusuma Ayu Department of Tourism, Sekolah Tinggi Pariwisata Ambarrukmo STIPRAM Yogyakarta, Indonesia

https://doi.org/10.70310/jrt.2024.02021213

Abstract

This study aims to analyze the quality of service of Kaki Langit Tourism Village in Yogyakarta. Tourism village is a special interest tourism that offers unique attractions accompanied by services. Service quality has an important role in meeting tourist satisfaction, destination image, and tourist experience. Therefore, this study was conducted to understand how the influence of service quality of tourist villages on tourist satisfaction. This research method uses a qualitative approach with data collection techniques through interviews and observations to obtain written and oral data regarding service quality. The dimensions of service quality in this study are: tangible, reliability, responsiveness, assurance, empathy. Based on the results of the study, it shows that the dimensions of service quality in Kampung Wisata Kaki Langit have been carried out and are still in the development stage. The application of service quality still requires follow-up in its development so that its application can run optimally so that it can provide the best service to tourists.

Keywords:

tourist satisfaction, kaki langit, service quality

References

Adi Permadi, L., & Retnowati, W. (2021). KRITERIA HOMESTAY DI DESA WISATA YANG MEMENUHI PRINSIP-PRINSIP WISATA HALAL : SEBUAH KAJIAN TEORI. https://doi.org/10.29303/jmm.v10i3.66
Afdhal, A., Mustanir, A., Ilmi, A., Aksal, F., Iwan, M., Kusnadi, H., Fauzan, R., Duwi, A., Rina, S., & Abdurohim, W. (2023). PEMBERDAYAAN MASYARAKAT. www.globaleksekutifteknologi.co.id
Ariwidyastuti, C. I., Januraga, P. P., & Duarsa, D. P. (2016). Hubungan antara Responsiveness Pemberi Layanan dengan Kepuasan Pasien di Tiga Klinik Radiografi Konvensional Kota Denpasar. Public Health and Preventive Medicine Archive, 4(1), 60–66. https://doi.org/10.15562/phpma.v4i1.58
Bernik, M. (2019). ANALISIS KUALITAS PELAYANAN UNTUK MENINGKATKAN KEPUASAN KONSUMEN: STUDI KASUS GOLD’S GYM BANDUNG. Jurnal Manajemen Teori Dan Terapam, 12(3).
Erawati, N. M. R., Wiratama, K. I., & Widhari, I. S. C. (2023). Pengembangan Produk Kacang Sembunyi dan Ladrang Sebagai Souvenir Desa Wisata Tista Melalui Pemberdayaan UMKM (Vol. 4, Issue 3). https://madaniya.pustaka.my.id/journals/contents/article/view/535
Falevi, M. I. (2022). ANALISIS KUALITAS LAYANAN SISTEM INFORMASI AKADEMIK (SIAKAD) DIMENSI (TANGIBLES DAN RELIABILITY) TERHADAP KEPUASAN PENGGUNA SISTEM INFORMASI.
Faraeta, D. O., Syarifah, S., & Anwar, S. (2020). Implementasi Pendidikan Karakter Melalui Program 3S (Senyum, Sapa, Salam) di SMA Negeri 1 Pemali Kecamatan Pemali Kabupaten Bangka. LENTERNAL: Learning and Teaching Journal, 1(2), 56–62. https://doi.org/10.32923/lenternal.v1i2.1282
Hidayanti, A. T., & Handayani, J. (2019). ANALISIS PENGARUH DIMENSI KUALITAS LAYANAN CUSTOMER SERVICE TERHADAP KEPUASAN NASABAH TABUNGAN PRESMA PADA PD BANK PERKREDITAN RAKYAT BLORA. In keunis Majalah Ilmiah-ISSN (Vol. 7, Issue 2).
Kaharap, Y., Saragih, O. K., Elia, A., Widen, K., Sontoe, S., Natalia Silalahi, J., Atem, A., Zusanri Batubara, M., & Lutfi Fauzi, M. Z. (2023). Sosialisasi Potensi Wisata Berbasis Kearifan Lokal Melalui Standar CHSE (Cleanlines, Health, Safety, Environtment Sustainibility ) Di Desa Bahu Palawa. Jurnal Masyarakat Madani Indonesia, 2(3), 286–292. https://doi.org/10.59025/js.v2i3.121
Kementerian Pariwisata dan Ekonomi Kreatif/ Badan Pariwisata dan Ekonomi Kreatif Republik Indonesia. (2023). Yuk, Kenalan dengan Desa Wisata Pemenang ADWI 2023.
Kusuma, P. A., & Salindri, Y. A. (2022). Pengembangan Potensi Wisata Di Desa Wisata Sidorejo Kecamatan Lendah Kabupaten Kulon Progo. Journal Of Tourism And Economic, 5(1), 46–62. https://doi.org/10.36594/jtec/2nn36580
Permadi, R. N., Arieyasmieta, W. L., & Amarullah, R. (2021). Pemenuhan Sarana dan Prasarana bagi Masyarakat Berkebutuhan Khusus untuk Meningkatkan Kualitas Pelayanan Publik di Daerah. JPSI (Journal of Public Sector Innovations), 6(1), 28–38. https://doi.org/10.26740/jpsi.v6n1.p28-38
Putra, D. A., & Triwardhani, D. (2023). PENGARUH KEPERCAYAAN, KEAMANAN DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PENGGUNA SHOPEE DI KOTA SOLOK. Journal of Young Entrepreneurs.
Putro Pirastyo, S., & Karlina Wulansari, M. (2019). Pengaruh etika dan penampilan pegawai hotel terhadap peningkatan mutu pelayanan Info Artikel ABSTRAK Sejarah artikel. 1(1). https://jurnal.pascabangkinang.ac.id/index.php/jrmi
Sasongko, F., & Hartono, S. (2015). PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN RESTORAN AYAM PENYET RIA. JURNAL MANAJEMEN PEMASARAN PETRA, 1(2).
Sinolah, & Maslulo. (2019). PENGUKURAN KUALITAS PELAYANAN (Servqual ± Parasuraman) DALAM MEMBENTUK KEPUASAN PELANGGAN SEHINGGA TERCIPTA LOYALITAS PELANGGAN (Studi Kasus pada Toko Mayang Collection cabang Kepanjen). Jurnal Dialektika.
Temesvari, N. A., Nurmalasari, M., & Zuama Qomarania, W. (2021). PENINGKATAN PENGETAHUAN KUALITAS PELAYANAN REKAM MEDIS. In Peningkatan Pengetahuan Kualitas Pelayanan Rekam Medis Jurnal Abdimas (Vol. 7, Issue 4).
Ternate, H. T., & Ralahallo, F. N. (2020). ANALISA PENGARUH KUALITAS PELAYANAN TERHADAP PEMBELIAN ULANG KONSUMEN.
Undang-Undang Nomor 10 Tahun 2009. (n.d.). UU Kepariwisataan Nomor 10 Tahun 2009.
Yunus, O. :, Fakultas Ekonomi-Jurusan, A., Universitas, M., & Maranatha, K. (2016). PENGARUH SERVICE QUALITY (TANGIBLE, EMPATHY, RELIABLITITY, RESPONSIVENESS DAN ASSURANCE) TERHADAP CUSTOMER SATISFACTION: PENELITAN PADA HOTEL SERELA BANDUNG. In Jurnal Manajemen (Vol. 15, Issue 2).

Permission is granted subject to the terms of the License under which the work was published. Permission will be required if your reuse is not covered by the terms of the License.

How to Cite

Wulansari, R., Madani, S. R. ., & Ayu, T. K. . (2024). Application of service quality dimensions in fulfilling tourist satisfaction at Kaki Langit Tourism Village. Journal of Rural Tourism , 2(2). https://doi.org/10.70310/jrt.2024.02021213

Downloads

Download data is not yet available.

Share.

Scrollspy Example

Similar Articles

1-10 of 17

You may also start an advanced similarity search for this article.